Strategy & Planning
In marketing, it’s tempting to jump straight to tactics before setting a marketing strategy – create a brochure, send a press release – because it feels good to “do something” to promote your business. But if your marketing efforts aren’t working together, they’re working against you. From positioning and planning to execution and results, we can help impact your bottom line.
Who are your customers?
What are their needs?
What are the best channels for reaching them?
We’ll work as part of your team to tackle these questions and more, creating an effective strategy that fits your budget and builds your customer base.
Branding & Rebranding
Your “brand identity” is the combination of verbal, visual and emotional attributes that define your company and set it apart from the competition. How your branding makes people feel and react are key drivers of brand perception.
Marcas specializes in creating new brand identities and revitalizing sluggish branding. But what exactly does that entail? Ask a design firm to create your brand, and they’ll design you a logo and a business card. Ask a web development agency, and they’ll program you a website. Altitude, on the other hand, brings your branding to life.
Our data-driven digital marketing and SEO strategies and techniques boost website traffic, drive new leads, raise brand visibility – and provide the highest return on your digital investment.
Our graphic design expertise is a blend of brand identity, strategy, creativity, user experience, functionality, graphics and typography. We enable you to present a polished, consistent, professional brand image every step of the way.
Strategy drives design
We ensure that business goals drive creative – not vice versa. Armed with a strategic framework, we put our award-winning creative team to work for you – building brand awareness and driving leads by delivering valuable content and outstanding design.
Over the years, we have designed and produced nearly every imaginable form of collateral – award-winning websites, attention-grabbing trade show displays, product packaging, print advertising campaigns, promotional videos, software user interfaces, brochures, datasheets, signage, multimedia white papers and more. And as catalysts for the process, we see every project through from beginning to end, from brainstorming, to concept, content, design, production and distribution.
We designed and developed websites for both large national companies and small local businesses. We work closely with our clients to determine objectives and design sites that look and feel right to your target audience and are easy for you to manage and maintain. Browse the examples below to see some of our recent work.